Comments for MapWise Software http://www.mapwisesoftware.com Sat, 05 Jun 2010 06:41:31 -0500 http://wordpress.org/?v=2.8.6 hourly 1 Comment on Trademark is for Trust by Amy http://www.mapwisesoftware.com/2010/01/trademark-is-for-trust/comment-page-1/#comment-108 Amy Sat, 05 Jun 2010 06:41:31 +0000 http://www.mapwisesoftware.com/?p=418#comment-108 This is a great blog. Trademarks are essentially the same thing as brands, but with more legal formality and protection around them. Businesses should be thinking in these terms when assessing how they manage their trademarks. Marketing folks like me think a lot about protecting their clients' brands, but we seldom ask about trademark status once we see that little TM icon next to something. Perhaps we ought to begin all of our conversations with a question about the status of their trademarks before we begin to think about marketing campaigns! This is a great blog. Trademarks are essentially the same thing as brands, but with more legal formality and protection around them. Businesses should be thinking in these terms when assessing how they manage their trademarks.

Marketing folks like me think a lot about protecting their clients’ brands, but we seldom ask about trademark status once we see that little TM icon next to something. Perhaps we ought to begin all of our conversations with a question about the status of their trademarks before we begin to think about marketing campaigns!

]]> Comment on Trademark is for Trust by Emily http://www.mapwisesoftware.com/2010/01/trademark-is-for-trust/comment-page-1/#comment-107 Emily Wed, 02 Jun 2010 09:30:02 +0000 http://www.mapwisesoftware.com/?p=418#comment-107 Cool, I have always wondered if there was any difference at all between the two... i guess having a patent is very important but the tradmark is on an equal level as its your way for the buyers to trust who are buying it! Keep up the good work Cool,
I have always wondered if there was any difference at all between the two… i guess having a patent is very important but the tradmark is on an equal level as its your way for the buyers to trust who are buying it!
Keep up the good work

]]> Comment on MapWise trademark technology- be smart and save money by London Website Development http://www.mapwisesoftware.com/2009/12/use-the-power-of-legal-technology-to-make-smarter-business-decisions-in-2010/comment-page-1/#comment-12 London Website Development Fri, 22 Jan 2010 11:29:25 +0000 http://www.mapwisesoftware.com/?p=323#comment-12 Quite inspiring, Anything that saves money is a great idea, Thanks Quite inspiring,
Anything that saves money is a great idea,
Thanks

]]> Comment on Manage Your Trademark Portfolio Strategically by UK Software companies http://www.mapwisesoftware.com/2009/12/your-trademark-the-gift-that-keeps-on-giving/comment-page-1/#comment-11 UK Software companies Fri, 22 Jan 2010 10:51:07 +0000 http://www.mapwisesoftware.com/?p=300#comment-11 Quite inspiring, Some great advice about managing your trademark portfolio strategically, Keep up the good work Quite inspiring,
Some great advice about managing your trademark portfolio strategically,
Keep up the good work

]]> Comment on Trademark is for Trust by Website Development in Surrey http://www.mapwisesoftware.com/2010/01/trademark-is-for-trust/comment-page-1/#comment-10 Website Development in Surrey Tue, 19 Jan 2010 15:26:32 +0000 http://www.mapwisesoftware.com/?p=418#comment-10 Cool, I have always wondered if there was any difference at all between the two... i guess having a patent is very important but the tradmark is on an equal level as its your way for the buyers to trust who are buying it! Keep up the good work Cool,
I have always wondered if there was any difference at all between the two… i guess having a patent is very important but the tradmark is on an equal level as its your way for the buyers to trust who are buying it!
Keep up the good work

]]> Comment on Trademark is for Trust by Linda Brei, Kalliope, LLC http://www.mapwisesoftware.com/2010/01/trademark-is-for-trust/comment-page-1/#comment-7 Linda Brei, Kalliope, LLC Mon, 11 Jan 2010 16:40:02 +0000 http://www.mapwisesoftware.com/?p=418#comment-7 This is a great blog. Trademarks are essentially the same thing as brands, but with more legal formality and protection around them. Businesses should be thinking in these terms when assessing how they manage their trademarks. Marketing folks like me think a lot about protecting their clients' brands, but we seldom ask about trademark status once we see that little TM icon next to something. Perhaps we ought to begin all of our conversations with a question about the status of their trademarks before we begin to think about marketing campaigns! This is a great blog. Trademarks are essentially the same thing as brands, but with more legal formality and protection around them. Businesses should be thinking in these terms when assessing how they manage their trademarks.

Marketing folks like me think a lot about protecting their clients’ brands, but we seldom ask about trademark status once we see that little TM icon next to something. Perhaps we ought to begin all of our conversations with a question about the status of their trademarks before we begin to think about marketing campaigns!

]]>